CASES
LATEST CASE2026–
Japan Wheelchair Tennis Association (JWTA) | Ongoing business support
Not all of our work is listed here. For enquiries, please use our contact form →
MIRACLE PAINT
MIRACLE PAINT is a Japanese peel-off face and body paint run by POOL. You draw with your fingers and simply peel it off afterwards, no water needed. It has been used at sports events, festivals, expos, shopping centres, hotels, corporate family days, schools and care facilities.
Fans painted at the official booth of Rugby World Cup 2019 Japan across all 8 knockout-stage matches
Hewlett Packard Enterprise Japan family events planned and run (2018–2025)
Participants in the Halloween programme at Grinpa amusement park (500 in costume, 200 others)
Units shipped in Japan to date
FEATURED
FIFA WORLD CUP 2026
At a sports bar in Kanazawa, Ishikawa, we painted fans for three Japan national team matches. TV and newspaper coverage and social media posts piled up and brought people back for the next match.
ITF BEACH TENNIS 2026
At the Miura Open, an international beach tennis tournament, players, spectators and exhibitors alike were painted across the venue. As a next step, the organiser is looking at using it for sponsors’ brand experiences.
CORPORATE · 2018–2025
Every year from 2018 to 2025 we planned and ran the venue staging and parent-and-child workshops. We have also run family events for Yahoo Japan, L’Oréal Japan, Sony Group and Nomura Research Institute, among others.
CAR · 2019
A special exhibit offering recreation that lets visitors experience the future: car painting on a specially built vehicle, plus face and body painting.
CAR · 2019
One-day car painting alongside the display of the new BMW 1 Series. Children kept coming until closing, and the car body was restored to its original state in about 20 minutes afterwards.
LEISURE · 2016
All museum staff greeted visitors wearing face paint. Because the paint was co-developed with dermatologists, staff concerned about their skin said they felt comfortable using it.
LEISURE · 2016
Staff took a training course and became painters. A capsule-toy style format, painting while talking about the animals, proved popular, and the easy clean-up was appreciated.
LEISURE
Visitors in costume got one free go. 700 people took part (500 in costume, 200 others), helping to draw more visitors.
SPORTS · 2018
For a sport where vocal cheering is restricted, we proposed “silent support”. Player escort kids enjoyed “certain victory” paint, and sales exceeded expectations.
ARCHIVE
Selected events where MIRACLE PAINT has been used, by year (partial list).
More on MIRACLE PAINT (Japanese): https://www.miraclepaint.jp/cases
Enquiries from outside Japan: contact form →
CASES
LATEST CASE2026–
Japan Wheelchair Tennis Association (JWTA) | Ongoing business support
No cases match these filters yet.
Not all of our work is listed here. For enquiries, please use our contact form →
MIRACLE PAINT
MIRACLE PAINT is a Japanese peel-off face and body paint run by POOL. You draw with your fingers and simply peel it off afterwards, no water needed. It has been used at sports events, festivals, expos, shopping centres, hotels, corporate family days, schools and care facilities.
Fans painted at the official booth of Rugby World Cup 2019 Japan across all 8 knockout-stage matches
Hewlett Packard Enterprise Japan family events planned and run (2018–2025)
Participants in the Halloween programme at Grinpa amusement park (500 in costume, 200 others)
Units shipped in Japan to date
FEATURED
FIFA WORLD CUP 2026
At a sports bar in Kanazawa, Ishikawa, we painted fans for three Japan national team matches. TV and newspaper coverage and social media posts piled up and brought people back for the next match.
ITF BEACH TENNIS 2026
At the Miura Open, an international beach tennis tournament, players, spectators and exhibitors alike were painted across the venue. As a next step, the organiser is looking at using it for sponsors’ brand experiences.
CORPORATE · 2018–2025
Every year from 2018 to 2025 we planned and ran the venue staging and parent-and-child workshops. We have also run family events for Yahoo Japan, L’Oréal Japan, Sony Group and Nomura Research Institute, among others.
CAR · 2019
A special exhibit offering recreation that lets visitors experience the future: car painting on a specially built vehicle, plus face and body painting.
CAR · 2019
One-day car painting alongside the display of the new BMW 1 Series. Children kept coming until closing, and the car body was restored to its original state in about 20 minutes afterwards.
LEISURE · 2016
All museum staff greeted visitors wearing face paint. Because the paint was co-developed with dermatologists, staff concerned about their skin said they felt comfortable using it.
LEISURE · 2016
Staff took a training course and became painters. A capsule-toy style format, painting while talking about the animals, proved popular, and the easy clean-up was appreciated.
LEISURE
Visitors in costume got one free go. 700 people took part (500 in costume, 200 others), helping to draw more visitors.
SPORTS · 2018
For a sport where vocal cheering is restricted, we proposed “silent support”. Player escort kids enjoyed “certain victory” paint, and sales exceeded expectations.
ARCHIVE
Selected events where MIRACLE PAINT has been used, by year (partial list).
More on MIRACLE PAINT (Japanese): https://www.miraclepaint.jp/cases
Enquiries from outside Japan: contact form →
